EARTH'S BEAUTY®
The look you want,
the ingredients you trust.™
HTML clipboard
In late 1999, Marj
Melchiors founded Earths Beauty. Prior
to this she had been a professional interior
designer. Her interest started in
natural products before 1997, when she found
it difficult to find natural beauty products
without synthetics. Earth's Beauty™ is
the first loose powder line that uses
arrowroot instead of titanium dioxide as a
main ingredient. Using her fine sense of
color interpretation, Marj designs all of
the colors in the Earth's Beauty™ line. Marj
earned a certificate in Aromatherapy in
2003.
"The
Earth's Beauty line of pure loose powder
makeup was developed for those who are
sensitive or allergic to traditional
cosmetics. Because we use minimal
ingredients, the products are in the loose
powder form. We use ingredients such as
arrowroot and iron oxides. To achieve an SPF
face powder we add such ingredients as
kaolin clay, magnesium stearate, and zinc
oxide. There is no titanium dioxide in
our products which can be drying to the skin
in a powder form. OUR PRODUCTS DO NOT
CONTAIN NANO PARTICLES." HTML clipboard Because of the use
of arrowroot, our powders are feathery
lightweight on the face and do not irritate
the skin. Due to the fine particles of
arrowroot, the makeup gives the skin a
refined and natural look....the look you
want, the ingredients you trust!
Earth's Beauty is
listed with the Coalition for Consumer
Information on Cosmetics.
Earth's Beauty is
an approved company with Choose Cruelty
Free.
Ingredient
Policy
Earth's Beauty™
products are formulated with a number of
ethical principles in mind:
-
We do not use ingredients that are known
health hazards for humans or the
environment. No ingredients used are tested
on animals.
- No finished products are tested on animals.
-
No ingredients are obtained from killed
animals, exotic animals, or endangered
animals.
-
We do not use FD&C colorings.
|
